LeSportsac and JOYRICH --- Must Have Summer Collections

For those who wanted to have very nice travel bags added to your collections, I suggest you visit the stores of LeSportsac at Greenbelt 5, Rustan’s Makati, Rustan’s Tower, Rustan’s Alabang Town Center, Rustan’s Gateway Mall and Rustan’sCebu. .

That is because, this summer 2011 LeSportSac in partnership with JOYRICH comes back adding another set of prints to the special collection. The collaboration, which debuts with its Spring 2011 collection to hit stores in February 2011, showcases the utilitarian style of LeSportsacand the concept of accessible contemporary streetwear of JOYRICH, together creating an on-trend set of functional travel bags and accessories with fashion-forward details of metal hardware and gold embellishments.

The collection is available in 12 classic LeSportsac styles with a slight JOYRICH variation for Summer 2011. There is the collection LeSportsac’s iconic Weekender in medium, large and extra-large sizes; the Erika Tote, Laptop Case, and Double Zip Backpack; and the Leigh, reappearing after a 4-season hiatus to offer its versatile functionality as both a handbag and a stylish duffel; as well as the Trislet, Pixie, Heart Pouch, Rectangular Cosmetic, and the Paula. The Pixie and Paula have been given a gold chain strap twinned with LeSportsac’s iconic grosgrain and the Heart Pouch has been given a removable crossbodychain mirroring that of the Pixie and Paula. Each piece is embedded with JOYRICH’s signature gold triangle emblem, and all hardware and zipper pulls are done in gold for a chic finish. Select styles will include an exclusive gold JOYRICH charm – a special gift with purchase that can be clipped to a belt loop, key-ring or just about anything.

JOYRICH has created three new prints for the Summer 2011 collection to run alongside the recurring Shiny Quilted, the quilted JOYRICH take on the classic LeSportsac black patent. The brand sticks to the stapleLeSportsac material of rip-stop nylon with the Union Jack print, a very direct reflection of the trend of the Union Jack in fashion. The print comes in two to-scale sizes, its bigger version meant to be carried on the bigger bags, and its smaller version on the smaller accessories. Similarly, Wonder Rose comes also in Wonder Rose Big. It is of cotton canvas material and showcases a crowd of roses against a white background. Jungle Cat remodels the standard animal print, a fundamental love of JOYRICH, as a mélange of various prints in a contemporary patchwork style.

In the Philippines, LeSportsac is exclusively distributed by Stores Specialists, Inc. (SSI).